Ecommerce SEO vs blog SEO?

Blog posts rarely move revenue as much as indexable, unique product pages with schema and internal links.

Do I need Search Console connected?

Optional. The crawl works without it; GSC adds query data when you connect Google.

We flag thin/duplicate patterns on the sample. Exhaustive duplicate detection on 50k URLs is a deeper crawl.

Collections are sampled as listing pages (filters, cards, headings), alongside PDPs.

See the Shopify SEO audit for theme defaults, metafields and collection templates.

Get more sales. Less guesswork.

Audit product SEO, structured data and catalog indexation

Ecommerce SEO is catalog SEO. We sample real product pages instead of only checking the homepage.

Free account, no password: confirm your email via the link, then run your first audit.

Homepage SEO does not rank a 5,000 SKU catalog

Thin titles, missing Product JSON-LD and weak internal search cost more organic revenue than another blog post.

Sitemaps that omit products, or collections that duplicate PDPs, waste crawl budget.

This audit scores on-page quality, structured data, editorial depth and technical SEO together.

Ecommerce SEO coverage

On-page

Title, meta, headings on home and sampled products.

Structured data

Product / Offer JSON-LD and related schema issues.

Catalog crawl

Sitemap product counts vs what we actually discover.

Editorial

Thin or placeholder copy on PDPs that Google will not treat as unique.

Example of a result

2,400 products in the sitemap, but sample PDPs share near-identical titles and no Product schema. SEO axis 54/100. Fix templates before buying more content.

See a live public audit: gymshark.com · How scoring works

Who it is for

SEO leads and merchants who care about product and collection visibility, not only blog rankings.

A single-PDP deep dive lives on the product page audit. This page is catalog-level SEO.

FAQ

Ecommerce SEO vs blog SEO?: Blog posts rarely move revenue as much as indexable, unique product pages with schema and internal links.
Do I need Search Console connected?: Optional. The crawl works without it; GSC adds query data when you connect Google.
Duplicate products?: We flag thin/duplicate patterns on the sample. Exhaustive duplicate detection on 50k URLs is a deeper crawl.
Collection SEO?: Collections are sampled as listing pages (filters, cards, headings), alongside PDPs.
Shopify specifics?: See the Shopify SEO audit for theme defaults, metafields and collection templates.

Scan product SEO