Performance
26
Shopify
Ecommerce audit — glossier.com
Analyzed on August 27, 2026 · Score 48 D
https://www.glossier.com/fr-fr
Scores
SEO
45
Conversion / UX
46
Tech & catalog
100
Legal compliance
30
Design & brand
62
Accessibility (WCAG)
40
P1 quality
49
Mobile PSI
6
Main issues
- Improve mobile speed — Mobile performance below standards: compress/lazy-load images, reduce JavaScript, enable caching and a CDN. Direct impact on conversion and SEO.
- Strengthen on-page SEO — Corriger les balises titres/meta, la structure Hn et le maillage interne pour gagner en visibilite organique.
- Set up analytics tracking — Sans mesure (GA4, tracking e-commerce), impossible de piloter. Branchez Google sur l’audit pour importer CA, conversion et requetes SEO.
- Complete the legal notice — Publier une page Mentions legales conforme (raison sociale, SIRET/RCS, TVA, hebergeur, contact). Obligation legale en France.
- Publish terms of sale — Accessible terms of sale are required to sell online.
What looks strong
- Avis clients mis en avant
- Accueil marchandisee en rails
- Cross-sell contextualise sur la fiche
Screenshots
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